Healthy Families NZ produce a range of national and local impact reports with crucial information and insights into systems thinking and systems change.
Our national and local Impact Reports highlight the collective movement to reduce preventable chronic disease. We prioritise storytelling as a communications practice that engages the audience differently. By telling stories of impact rather than reporting or informing, we appeal to the underlying values of our audiences. When we appeal to underlying values, it creates an emotional connection, which is far more likely to lead to change or action than just informing people.
A key function of our national and local impact reports is capturing the journey. In Healthy Families NZ practice, stories and outcomes are told right through the journey to share insights, invite people to join the movement or to acknowledge progressive wins. By doing this, our impact reports make visible how change happens and that change is possible.